A Good Neighborhood
Target Wall
April 27, 2020
A Good Neighborhood by Therese Fowler
This is one of the videos I did to be shown within Target® stores, over a wall of eight HDTV monitors. We wanted to morph into the cover of a lone leaf, from a suburban development.
We found a nice overhead shot of a suburban community. Having the gold leaf seep in using a slow gradient mask as the camera pans across the town. Adding some music to set the mood and it helps pace the trailer along, since there is no real action taking place.